I getz da mad skillz

28 Sep

Trying to tie down one particular skill set an Online Producer should be focused on is, at the best of times, difficult.

Often described as a “Jack-of-all-trades-and-master-of-none“, the producer needs to be across; development, design, usability, content, marketing and more, and more often than not, all at the same time.

This requirement for breadth of knowledge can lead to producers having broad but shallow pools of knowledge. Although this is not a failure as a producer,  Josh Hatch, Interactive Director at USA Today points out in the video below, there are ways to offset the limits in a producers skill set.

While Hatch is coming more from the content creator definition of producing, the concept sill stands. Build your knowledge across a wide range of areas, work on plugging your gaps and most importantly, add some depth to at least one area of expertise.

While taking this approach won’t solve all problems, it is a right step forward to helping the producer better manage projects and deliver the end results.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: